[{"data":1,"prerenderedAt":367},["ShallowReactive",2],{"service-growth-build-roadmap":3},{"id":4,"title":5,"body":6,"code":334,"ctaLabel":335,"deliverables":336,"description":312,"extension":346,"heroAccentPhrase":347,"heroHeadline":348,"heroImage":349,"heroSubline":350,"meta":351,"navigation":352,"path":353,"relatedServices":354,"seo":357,"seoDescription":358,"startingPrice":359,"stem":360,"timeline":361,"usps":362,"__hash__":366},"services\u002Fservices\u002Fgrowth-build-roadmap.md","Growth Build + Roadmap",{"type":7,"value":8,"toc":311},"minimark",[9,14,18,23,26,67,71,74,77,83,109,114,118,121,140,151,155,158,196,198,202,205,211,217,223,229,233,237,246,250,258,260,264,268,271,275,278,282,288,292,295,299,302,304],[10,11,13],"h2",{"id":12},"what-you-get","What you get.",[15,16,17],"p",{},"Two things, done properly.",[19,20,22],"h3",{"id":21},"part-1-the-growth-build","Part 1: The Growth Build",[15,24,25],{},"A custom Shopify theme build from scratch. No page builders, no templates, no code that restricts what you can do next. Built conversion-first — which means every decision about layout, information hierarchy, and checkout flow is made with your store's revenue in mind, not its aesthetics.",[27,28,30,37,43,49,55,61],"content-callout",{"type":29},"note",[15,31,32,36],{},[33,34,35],"strong",{},"Discovery session"," — A structured review of your store, your goals for the platform, and your category. We produce a written brief before a line of code is written — not an assumption.",[15,38,39,42],{},[33,40,41],{},"Custom theme build"," — Built from scratch. Conversion-optimised product, collection, and checkout pages. Code you own outright — take it anywhere, no lock-in.",[15,44,45,48],{},[33,46,47],{},"Information architecture"," — How your store is structured determines how it sells. We design the hierarchy before we design the interface.",[15,50,51,54],{},[33,52,53],{},"Conversion-first UX"," — Add-to-cart placement, trust signals, upsell positioning — these are sales decisions. We treat them that way.",[15,56,57,60],{},[33,58,59],{},"Analytics & tracking setup"," — Facebook, Google, and any relevant tracking configured and verified before handover. You'll know exactly where every sale is coming from.",[15,62,63,66],{},[33,64,65],{},"Managed go-live"," — We handle the launch. 30-day support window after handover — you're not on your own the moment it goes live.",[19,68,70],{"id":69},"part-2-the-commercial-roadmap","Part 2: The Commercial Roadmap",[15,72,73],{},"A niche-mapped plan for what your store needs next — in order, and with reasoning. Not a list of nice-to-haves. Not generic best practices. A prioritised sequence built from what we've seen work across stores in your category.",[15,75,76],{},"We've built enough stores in D2C apparel, health, food, and other categories to know which features are non-negotiable at your stage, which are variable depending on your model, and which are noise that everyone else is adding because it sounds good. The roadmap tells you which is which.",[27,78,80],{"type":79},"insight",[15,81,82],{},"The roadmap is built from pattern recognition across real stores in your category. We know which features move the needle at your stage — and which are just noise that other agencies recommend because they've never actually tracked what works.",[27,84,85,91,97,103],{"type":29},[15,86,87,90],{},[33,88,89],{},"Niche assessment"," — We map your store against what we've seen work in your category. Fixed features your store needs regardless of model. Variable features that depend on your specific situation.",[15,92,93,96],{},[33,94,95],{},"Six-month feature roadmap"," — A prioritised sequence of what to build next and why. Not a wishlist — a reasoned plan based on what moves the needle at your stage.",[15,98,99,102],{},[33,100,101],{},"Reasoning behind each item"," — Every recommendation in the roadmap comes with an explanation. You should understand why something is on there before you build it.",[15,104,105,108],{},[33,106,107],{},"Presented and walked through"," — The roadmap is presented to you — not emailed as a document. You ask questions, we answer them, you leave knowing exactly where your store is going.",[110,111],"ui-rule",{"surface":112,"variant":113},"light","gradient",[10,115,117],{"id":116},"who-this-is-built-for","Who this is built for.",[15,119,120],{},"The Growth Build + Roadmap is the right engagement if any of these describe where you are:",[122,123,124,128,131,134,137],"ul",{},[125,126,127],"li",{},"You're launching a new Shopify store and want to build the right foundation from the start — not rebuild in 18 months.",[125,129,130],{},"You're migrating from WooCommerce to Shopify and want the move to actually improve how your store performs.",[125,132,133],{},"You have an existing store that's been added to over time — different developers, different apps, no coherent architecture — and it needs to be rebuilt properly.",[125,135,136],{},"You know your store needs to grow but you don't have a clear picture of what to build next or in what order.",[125,138,139],{},"You want one trusted team to build the store and tell you where it goes from here — not hand it over and walk away.",[27,141,142],{"type":29},[15,143,144,145,150],{},"This isn't the right fit if you already have a store that's working well and just need specific features or fixes implemented. In that case, ",[146,147,149],"a",{"href":148},"\u002Fservices\u002Fshopify-development","Shopify Development"," is the right service — targeted, ticket-based execution without the project overhead.",[10,152,154],{"id":153},"process","Process",[15,156,157],{},"From first conversation to live store — and beyond.",[27,159,160,166,172,178,184,190],{"type":29},[15,161,162,165],{},[33,163,164],{},"01 — You tell us about your store."," You fill in the contact form. We review it before we respond — so the first conversation is useful, not generic.",[15,167,168,171],{},[33,169,170],{},"02 — Discovery session."," A structured conversation about your store, your platform goals, and your category. We leave with what we need to write an accurate brief.",[15,173,174,177],{},[33,175,176],{},"03 — Written brief and scope."," We document what we're building and why. You review it, ask questions, and sign off. No work starts before this is agreed.",[15,179,180,183],{},[33,181,182],{},"04 — Build — in the open."," Full access throughout. You can see the build in real time. We don't disappear and reappear with a finished product.",[15,185,186,189],{},[33,187,188],{},"05 — Roadmap session."," Before go-live, we walk you through the commercial roadmap. What the store needs next, in order, with reasoning for each item.",[15,191,192,195],{},[33,193,194],{},"06 — Managed go-live."," We handle the launch. 30-day support window follows. You leave with a live store and a clear picture of where it goes next.",[110,197],{"surface":112,"variant":113},[10,199,201],{"id":200},"most-builds-end-at-launch-this-one-starts-there","Most builds end at launch. This one starts there.",[15,203,204],{},"A few things that separate a Growth Build + Roadmap from a standard Shopify development project:",[15,206,207,210],{},[33,208,209],{},"We've built stores in your niche before."," That means the roadmap isn't generic advice — it's built from pattern recognition across real stores in your category. We know which features are non-negotiable at your stage and which are noise.",[15,212,213,216],{},[33,214,215],{},"The build and the roadmap are designed together."," The architecture of the store is built to support what's coming in the roadmap. Features don't get bolted on — they're planned for.",[15,218,219,222],{},[33,220,221],{},"You own everything."," Code, assets, data. No proprietary frameworks, no lock-in. If you outgrow us, you can take your store anywhere.",[15,224,225,228],{},[33,226,227],{},"The roadmap is a living document."," As your store evolves, the priorities in the roadmap evolve with it. It's not a one-time deliverable — it's the start of an ongoing picture of where your store is going.",[10,230,232],{"id":231},"what-our-clients-say","What our clients say",[19,234,236],{"id":235},"stef-steinmann-co-founder-old-school-apparel","Stef Steinmann · Co-founder, Old School · Apparel",[238,239,240,243],"blockquote",{},[15,241,242],{},"\"They brought solid ideas to the table.\"",[15,244,245],{},"\"Great experience working with WebMaze. Super professional, very responsive, and really helpful on all things Shopify. They also brought solid ideas to the table. Would happily recommend.\"",[19,247,249],{"id":248},"vanessa-feinberg-owner-root4-nutrition","Vanessa Feinberg · Owner, Root4 · Nutrition",[238,251,252,255],{},[15,253,254],{},"\"A task that felt daunting — made seamless.\"",[15,256,257],{},"\"The task of migrating from WordPress to Shopify felt daunting but Cameron and Conner made the experience seamless and easy. Slick, professional and endlessly accommodating — they delivered an exceptional website.\"",[110,259],{"surface":112,"variant":113},[10,261,263],{"id":262},"common-questions","Common questions.",[19,265,267],{"id":266},"is-this-for-new-stores-or-existing-ones","Is this for new stores or existing ones?",[15,269,270],{},"Both. The Growth Build + Roadmap works equally well for a brand launching for the first time and one that's been running a store for years and needs to rebuild it properly. The engagement starts with discovery — so we understand what's already there before we touch anything.",[19,272,274],{"id":273},"what-niches-do-you-have-roadmaps-mapped-for","What niches do you have roadmaps mapped for?",[15,276,277],{},"We've built and mapped stores across D2C apparel, health and wellness, food, fragrance, and nutrition. For these categories, the roadmap is built on what we've seen work across multiple stores at different stages. For brands in other categories, we run a thorough discovery process to build the roadmap from first principles.",[19,279,281],{"id":280},"what-happens-after-the-build-is-done","What happens after the build is done?",[15,283,284,285,287],{},"You get 30 days of post-launch support included. After that, most clients continue with ongoing development work through our ",[146,286,149],{"href":148}," service — tickets and feature builds as the roadmap items get actioned over time. You're not left to figure it out alone.",[19,289,291],{"id":290},"how-long-does-it-take","How long does it take?",[15,293,294],{},"Typically 8–12 weeks from first conversation to go-live, depending on scope. You'll have a written timeline with defined milestones before work starts.",[19,296,298],{"id":297},"do-we-need-to-be-on-shopify-already","Do we need to be on Shopify already?",[15,300,301],{},"No. We work with brands migrating from WooCommerce to Shopify, as well as those starting fresh. If Shopify isn't the right fit for your goals, we'll tell you before any work begins.",[110,303],{"surface":112,"variant":113},[305,306],"lead-capture-block",{"description":307,"headline":308,"layout":309,"source":310},"Tell us about your store, where it is now, and what you're trying to do with it. We come back within one business day with a direct, honest read on whether the Growth Build + Roadmap is the right engagement for you.","Your store deserves a plan. Let's build one.","single-column","services-growth-build",{"title":312,"searchDepth":313,"depth":313,"links":314},"",2,[315,320,321,322,323,327],{"id":12,"depth":313,"text":13,"children":316},[317,319],{"id":21,"depth":318,"text":22},3,{"id":69,"depth":318,"text":70},{"id":116,"depth":313,"text":117},{"id":153,"depth":313,"text":154},{"id":200,"depth":313,"text":201},{"id":231,"depth":313,"text":232,"children":324},[325,326],{"id":235,"depth":318,"text":236},{"id":248,"depth":318,"text":249},{"id":262,"depth":313,"text":263,"children":328},[329,330,331,332,333],{"id":266,"depth":318,"text":267},{"id":273,"depth":318,"text":274},{"id":280,"depth":318,"text":281},{"id":290,"depth":318,"text":291},{"id":297,"depth":318,"text":298},"WM-GBR-002","Tell us about your store",[337,338,339,340,341,342,343,344,345],"Discovery session and written brief — not an assumption","Custom Shopify theme built from scratch — no page builders, code you own","Information architecture designed for conversion","Conversion-first UX — add-to-cart, trust signals, upsell placement","Analytics & tracking setup — Facebook, Google, verified before handover","Niche assessment — fixed vs variable features for your category","Six-month commercial roadmap — prioritised sequence with reasoning","Roadmap presentation session — we walk you through it, not email it","Managed go-live with 30-day support window","md","a plan.","The build that comes with a plan.","https:\u002F\u002Fimages.unsplash.com\u002Fphoto-1506905925346-21bda4d32df4?w=1600&auto=format&fit=crop&q=80","A custom Shopify build paired with a niche-mapped commercial roadmap. We've built enough stores in your category to know which features move the needle — and in what order. The store is the foundation. The roadmap is what makes it compound.",{},true,"\u002Fservices\u002Fgrowth-build-roadmap",[355,356],"shopify-development","commerce-intelligence-retainer",{"title":5,"description":312},"Custom Shopify build paired with a niche-mapped commercial roadmap. Know what your store needs next, and why.",null,"services\u002Fgrowth-build-roadmap","8–12 weeks",[363,364,365],"Brief approved before a single line of code is written","6-month niche-derived commercial roadmap at handover","Built from what we've seen work across stores in your category","kYQPS2M1jxGAFBRRcBq9QgFGN6sPdamYnlwO-0eVBbI",1776948317091]